![]() Mattel’s messaging has changed drastically since their claim that Barbie’s unrealistic, highly problematic and potentially damaging proportions were simply to make the doll easier to dress, an argument they were still promoting as recently as 2014. And of course Barbie herself has undergone something of a vibe shift. It is certainly a move away from the wholesome pastoral prairie dresses we’ve seen in recent years, which were themselves given a kickstart by Jacqueline Durran with her costumes for Greta Gerwig’s Little Women (2019). The saturated hues and bold, clashing patterns of these mood-enhancing styles quickly chimed with the attention economy demands of social media where algorithms increasingly shape and dictate aesthetics.īarbiecore, with its predilection for hot pink bubbly or bodycon ensembles, has been labelled a ‘ sickeningly-sweet style shift’ by Vogue. Coined by ‘fashion psychologist’ Dawnn Karen, dopamine dressing relies on the idea that clothing can make us feel good during difficult times. With this abdication of reality, Barbiecore also fits this year’s trend for ‘dopamine dressing’: colourful clothes as a psychological happiness boost. This prediction was crystalised in a collaboration between Pantone and Valentino creative director Pierpaolo Piccioli for the fashion house’s autumn/winter 2022 collection, which features little else but electric pink, described as ‘a liberation from the need for realism’. As an industry shift, trend forecasting agency WGSN presaged this move from the dusky tones that were dominating Pinterest boards to the hyperreal tang of Barbiecore back in 2020 when they announced an intense magenta called Orchid Flower as Colour of the Year for 2022. 2016’s ubiquitous ‘millennial pink’ – labelled ‘ironic pink, pink without the sugary prettiness’ by The Cut – was a mere dress rehearsal for the hot pinks and fuchsias of Barbiecore. A year earlier, Jodie Comer as the assassin Villanelle in Killing Eve added a darker edge to the bouffant pink dress, subverting the saccharine-sweetness of a frou-frou Molly Goddard number. While stars such as Nicki Minaj have been embracing the Barbie aesthetic for a long time, the peroxide roots of Barbiecore can be traced back at least to 2019, when voluminous pink dresses dominated the Oscars red carpet. So it’s unsurprising that images of Robbie and Gosling in neon have provided the spark necessary to turn a growing obsession with bright saturated pinks into full-on ‘Barbiecore’. She has costumed films from Atonement (2007, yes, that green dress), to last year’s Spencer, which captured (and in part created) the resurgent interest in Princess Diana’s wardrobe (just look at the popularity of Instagram accounts such as s). Durran is a designer who is used to her work jumping from screen to street and catwalk. Costumed by Jacqueline Durran, and directed by Greta Gerwig, the Barbie film they are making is scheduled for release next year. The most talked about fashion statement of these sweat-stained months has been Margot Robbie and Ryan Gosling rollerblading in Venice Beach, outfitted in acid-bright lycra: Hollywood versions of 1994’s Hot Skatin’ Barbie doll. There’s no doubt that we’re living through the dog days of a hot pink summer. If I reblogged from a bad account, that is completely accidental.Īnd personally I think dni’s are useless, but I wanna say people encouraging eating disorders, terfs, all other transphobic people, racists, straight up nazis, homophobes, abelists, acephobes, and basically any type of asshat shall be blocked on sight.Margot Robbie and Ryan Gosling are seen rollerblading on the set of Barbie on 28 June 2022 in Los Angeles, California. ![]() ![]() I also find near all my posts from digging through reblogs. Let me know though if I’ve posted something rude, offensive, or triggering because there’s a good chance I didn’t know. Just wanna make this clear for when I post about someone/something that is nostalgic but deeply worthy of criticism or I post a gifset of a YouTuber I’ve never watched/heard of from 2013 that turned out to be a nasty fella. ![]() If/When I post anything with people or things that turned out to be problematic later on, that does not mean I’m endorsing them. If I take a long time to answer a message or ask, please don’t be offended. I use the tags #flashing and #eye strain as well as other basic trigger tags (for blood, drug use, etc), but will possibly add more if asked.
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